JACQUELINE SQUIRES

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Intro

Creating a portfolio website for Iaconic Design | Product design specialists. It’s an engineering company who helps clients in the consumer electronics and clean-tech industries bring their product ideas to life through outsourced product design, prototyping and engineering consulting services.

Challenges

The challenges that were faced with this website redesign was not having many resources. Working with limitations of resources did make this harder than expected. While also, having to redesign and make changes to my design as this was developed in WordPress using Theme X.
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Roles

UI Design, User Experience Design

Process

Low-fidelity wireframes, high-fidelity wireframes

Tools

Pencil and paper, Adobe XD
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Created various low-fidelity wireframes of possible layouts, providing us with an idea and early concepts of possible designs.
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I created a style guide that reflects the overall look and feel of Iaconic Design. It provides a reference to fall back on while I’m creating icons, typography, layouts, and imagery. Reflecting on the personality reminds me to stay consistent throughout this project.
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While working on these high-fidelity wireframes, I kept in mind the personas and personality of this brand. This project is still in the works and we had to make some changes to the web developer which altered some of the initial layouts that we first had.
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This website redesign is still a work in progress but as of right now, the home page is live but there still needs to be animations added and the portfolio pages as well.
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