JACQUELINE SQUIRES

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Intro

The goal for the Iaconic Design style guide was to update the brand while giving a personality. Iaconic Design is a Product design & prototyping specialist blending design and engineering to create beautiful products you’ll love.

Challenges

This style guide was started right from the beginning which provided me with a variety of options. While having an understanding of the company, I went from there and created a modern and simple layout that highlighted all the necessary components of Iaconic Design.
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Roles

Brand Identity, Graphic Design

Process

Inspiration, Moodboard, Drafts, Final Result

Tools

Dribble, Behance, Illustrator, Photoshop
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Inspiration

Dribble, Pinterest, Behance are my favourite sites to find inspiration. Keeping in mind, the background of what Iaconic Design does, which is creating beautiful, modern, clean products.
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